Long John Silver’s branding got my attention in 2019 when I clicked on its website’s “Locations” tab and read the passive-aggressive exclamation in all capital letters: “YES, WE STILL EXIST!” 

Right around this time last year, I attended a gala for the Carmelite Sisters of the Divine Heart of Jesus.

One of the benefits of working with KP Consulting – which turned nine years old at the end of April – is the wide-ranging experience of KPC’s stable of faithful Catholic professionals that KPC founder and president Katie Pesha has cultivated.

At KPC, we believe true evangelization is about building real, meaningful connections and reflecting Christ’s love every day.

We've all had that awkward moment when we didn’t know what to say or how to respond to the conversation in front of us.

No marketing strategy can instill faith in someone. Our responsibility as communicators is to use our skills to shape the path for others.

Our team met today for a presentation from KPC Consultant Liz Henning, who shared a case study focused on Epiphany and St. James in STL.

When I was first invited to the project with Annunciation and Our Lady of Providence, I wasn’t quite sure how it was all going to pan out.

Marketing across multiple parishes is becoming the “new normal.” But communication doesn't have to be overwhelming.

Every year on January 24th, the Feast of St. Francis de Sales, the Vatican releases the pope’s message for World Day of Social Communications.

My father, rest his soul, was the antithesis of so many of today’s “helicopter parents.” He held his tongue often, allowing me to forge my own path as I progressed from childhood into adolescence and adulthood.

Running a social media campaign can be overwhelming, but KP Consulting Group (KPC) has simplified the process with five essential tips for effectiveness.

I was fortunate to begin my professional career as a communicator by working for the Catholic Diocese of Peoria in Central Illinois. Bishop John J. Myers hired me, giving me the job title “Administrative Assistant to the Bishop for Communications.”

Today as we consume our heart-shaped chocolates and candy kisses, dream of our pursuits for love or grieve the loss of a great loved one, I encourage you to consider your place in the greatest love story of all time. Read John 3:16.

Social Media is an obvious platform to consider when planning your marketing strategy. It’s an easy, affordable and effective way to reach a variety of audiences with your message. Once you’re able to identify your target audience, a large selection of platforms are available to you.

When I partner with an organization to develop an integrated marketing and communications strategy, the power of video becomes a lead point of conversation. Usually well before we even get to the tactical portion of the strategy, the time when we should discuss which customized tools to employ to achieve our strategic objectives, video is being presented as *the* best option.

This week in St. Louis we had an unusually large amount of snow that put the town on a three-day snow schedule. During unplanned situations like this, do you approach the day with appreciation for the break or do you get frustrated by the inconvenience?

Christmas is now less than two weeks away!! How does that make you feel?

Do you feel the pangs of excitement you once did as a child, or does your long list of “to dos” have you stressing?